I was brought on as a Content Creator and Social Media Strategist for Shana Harmongoff's bid for the District 30 New York State Senate Seat during the 2022 Democratic Primary election. I was brought in due to my expertise on growing social media followings online, as Harmongoff's team was looking to bring more eyes to the field work she was doing around New York.

Throughout the project, I worked to create photo and video content to be posted on the campaigns social media pages, including graphics and copywriting for Instagram, Twitter, and Facebook, and created needed official materials for the campaign, such as the letterhead used in official press releases.

While Harmongoff lost out on the Democratic Primary candidacy for the election to the incumbent senator, we considered the project a partial success due to a 20% increase in votes from the last time Harmongoff had ran in the same election, and a notable increase in both following and engagement on both Instagram and X (known as Twitter at the time.)